There are so many powerful softwares that you can use today to take your email marketing campaigns to the next level. Well-known online casinos like playamo.com partly owe their success to using the right email marketing software.
For email marketing to be successful, you need to implement systems to ensure your campaign doesn't miss the mark. You also need tools that can handle sending out large volumes of marketing campaigns at once. Standard business emails are not equipped to handle such numbers. This is where email marketing software comes into play.
Why is Email Marketing Crucial for the Growth of Your Casino?
First, let's talk about why you need email campaigns. Newsletter subscriptions, email, and email marketing are some of the best ways to increase traffic to your website.
Building an email list will boost the number of consistent website visitors and Casino players you retain. This is because you can send one email campaign or update to thousands of subscribers when you have new products, services, or promotions.
Unlike other online platforms, email is a very personal online platform. Email communication is the most direct way to reach potential and existing customers. Where your campaign would likely get buried on social media, every email you send to your subscribers will remain in their inbox.
Unfortunately, popular email marketing companies like MailChimp have decided not to host or promote betting and Casino related content. This causes a significant problem if you need to send thousands of emails out to your mailing list.
So which email marketing software can you use for your campaigns?
What is Postr?
One of the best alternatives that you can use for your email marketing is Postr. Postr offers some of the best email marketing solutions because it has engaging and email templates that will draw interested users in becoming a member of your Casino.
Postr comes highly recommended for several reasons. The major one is that it uses artificial intelligence technologies to boost email open rates by up to 70%. And the best part? It's free for up to 200 subscribers, and you can send up to 20,000 emails per month to promote your Casino. For $25 a month, you can add 1000 subscribers, which is very affordable.
How to use Postr for Casino Email Marketing
There are three fundamental ingredients that you will need to make your email marketing campaign sustainable. These are:
- Creating a mailing list
- Appealing Content
- A good email marketing software
Postr is the third ingredient. Good email marketing software is the core of any digital marketing strategy. With Postr, you get automation features, send transactional emails, create workflows for follow-up communications, and even segment clients. Postr also uses AI-driven algorithms to determine the best time to send email messages for maximum success.
Aside from the standard features provided by most email marketing platforms, Postr gives you personalized content based on the automatic parameters tailored for each recipient. While this might not be a necessity for email marketing campaigns, it can assist you in sending automated, real-time content-based communications.
What are the Benefits of Postr?
- Free Email templates: The site features responsive and content-ready email templates
- Reliable Email delivery
- Quality customer support: The site has top-notch customer support that will answer your queries and questions
- Secure and legally compliant: The site is highly secure and aims to meet its duties as a processor under several international and local laws, including GDPR Article 28 and the EU-US and Swiss-US Privacy Shield laws.
Email marketing software like Postr can be straightforward to work with. There are many pre-built options that will make your Casino email marketing campaigns a success.